What’s new from Rio SEO, a leading purveyor of local SEO automation software? The company has introduced its new “Search to Sale” module. The module was developed in partnership with Verve, known for its skills in location-based mobile advertising. “Search to Sale is a new component within Rio SEO’s Open Local Platform, a hub for …
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For some, it conjures the type of fear once only reserved for the Zombie Apocalypse. But today, April 21st is a date far more horrific than even Friday, the 13th. On this occasion, Google will revise its algorithm, potentially elevating mobile-optimized sites while penalizing those that aren’t mobile-ready. To help you prepare for the shift …
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Search engines are still where it’s at for many businesses — whether they’re promoting baby toys or political blogs. Yes, social media and mobile pushes are getting more attention, and they work. Yet, nothing seems to work like SEO. Want proof? It’s often in the raw numbers.
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Search engine optimization, like any other type of marketing tool or, for that matter, any tool, changes with the passage of time. Some changes are huge and create a paradigm shift while others are more subtle and sometimes almost unnoticeable. In 2014 there were a number of changes to SEO that, while not earth-shaking, did …
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Did you know that every month there are approximately 10.3 billion Google searches? Check out these facts and more (courtesy of mobile payments giant PayAnywhere) in a new infographic from Visualistan, which delves into everything a marketer could want to know about Google search and SEO in 2014. To get informed and make smart decisions …
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Everyone, it seems, is taking local marketing more seriously. But who is really doing it well? In an effort to find out, LocalVox has published a new local marketing “report card.” And the findings are quite riveting. “When it comes to using local marketing to attract and retain customers and beat out the competition, many …
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Late last week, RME360 announced the launch of LocalMotion, a web-based SEO program designed to “improve advisors’ local search visibility in their target markets.” In short, the program identifies and repairs inconsistent listings of advisors’ company contact information, otherwise known as citations. LocalMotion works to ensure an advisor’s online search results are consistent and visible …
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The following is a guest contributed post from Eric Covino, President and Founder of Creative Signals. While rankings are an important part of an SEO campaign, there is a lot more to it than that. Here are a few other areas you should be paying attention to: Tip 1 Google provides free tools for website …
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SEO has been the ever evolving, yet primary focus of online marketing campaigns for many years. However, mobile marketing is giving it a run for its money. With over 70% of cell phone users turning to their smartphones to surf the web, a new type of marketing has been developed in emerging channels. Statistics show …
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Google’s recent announcement about upcoming changes to its mobile search algorithm may cause 90 or more Fortune 100 companies to lose search visibility among consumers on mobile devices. Pure Oxygen Labs’ new mobile SEO assessment reveals that most Fortune 100 companies are not Google-compliant. The mobile consulting and technology company used its proprietary diagnostic tools …
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