Infographics
Infographics
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Micro Vs. Macro: Which Influencer is More Effective?
Are micro influencers or macro influencers more effective? It’s an important age-old question that the team at Mediakix is endeavoring to answer. So what did they assert that marketers must now know? Check out the infographic shared below to see for yourself.
By Michael Essany -
MDG Advertising Infographic Reveals The Top Marketing Mistakes to Avoid
The digital marketing landscape is full of opportunities. But there’s no shortage of potential pitfalls awaiting those who don’t proceed with prudence and practicality. A new infographic from MDG Advertising speaks to these budget traps and details everything you should be aware of and looking...
By Michael Essany -
INFOGRAPHIC: Millionaire’s Index Reveals Healthy, Maturing App Economy
A new report from Pollen and its partners at Priori Data dishes details about what is now deemed to be a “very healthy and maturing app economy.” For the first time, the report also calls out the clear emergence of the “torso” of revenues made...
By Mike Randazzo -
Infographic: What Must Marketers Know About Looming Fall Shopping Trends
With kids back in school and fall right around the corner, marketers are gearing up for a new season of opportunities. How are consumers shopping for Halloween items, candies, decorations, costumes and toys this year? For marketers who want to make the most of their...
By Michael Essany -
If You’re Marketing on Social Media, It’s Time to Get Serious About Video
MAW recently shared the insightful findings of a new survey by Animoto, a cloud-based video creation service that produces video from photos, video clips, and music. According to the report in question, the final word in social media may soon be lots fewer words —...
By Michael Essany -
PlaceIQ, MasterCard Behind New Infographic for Marketers Focused on Back-to-School Shoppers
MMW has learned that PlaceIQ recently teamed with MasterCard to help marketers better understand the “back-to-school” shopper, using location and purchase data. “This kind of analysis can help brands paint a better picture of their audiences’ affinities across categories,” an emailed statement reads. “For example,...
By Michael Essany -
Infographic: Video More Important Than Ever in Social Media
MAW recently shared the insightful findings of a new survey by Animoto, a cloud-based video creation service that produces video from photos, video clips, and music. According to the report in question, the final word in social media may soon be lots fewer words —...
By Michael Essany -
Infographic: Unlocking the Mysteries of Social Media Marketing
Social media marketing may seem like a straightforward process but, indeed, it is anything but. As illustrated by a fascinating new Yeager Marketing infographic, there are multiple components and little known considerations that make up a success social media marketing effort. So, what are the...
By Michael Essany -
Infographic: How Can CPG Marketers Drive ROAS
Nielsen Catalina Solutions recently published a new study based on the findings of some 1,400 campaigns run on multiple advertising channels for more than a decade. The research shows that mobile advertising delivers the highest sales per 1,000 impressions ($26.52). All told, the report deduces,...
By Michael Essany -
Infographic: How Can Retailers Use SMS Marketing
Somewhere along the way the line between SMS and email became blurred and businesses now easily intermix the two failing to recognize the unique benefits of each. SMS is often incorrectly viewed as a new version of email, when in fact, it is an entirely...
By Michael Essany
