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Featured
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Which Mobile Tech Market is Poised for Surprisingly Big Gains?
According to a new report from ABI Research, there’s good reason for big growth in the mhealth wearables space. Based on the data provided, these devices boost patient healthcare both inside and outside of hospital settings. “A surge in healthcare patient monitoring wearables will soon...
By Mike Randazzo -
mobileStorm Has its Finger on the ‘mPulse’ of Cutting Edge Mobile, Healthcare Communications
On Monday in Washington D.C., as the 2014 mHealth Summit commenced, mobileStorm Founder and CEO Jared Reitzin announced the launch of a newly-formed healthcare-focused spin-off called mPulse Mobile. In an effort to address the new challenges and opportunities in healthcare communications, this mobile communications startup “will focus on helping health plans, hospitals, pharmacies, wellness companies … Read More
By Emma Martin -
mobileStorm Publishes a New Guide to SMS Short Code Management
This week, mobileStorm – a 15-year veteran provider of mobile and email marketing services and technology – published its newest whitepaper. For newcomers to the SMS arena, A Guide to SMS Short Code Management for Enterprise Level Businesses provides a comprehensive overview of the integral considerations that must be made when deciding whether a shared … Read More
By Michael -
PayPal Makes Bold Prediction… Will It Happen?
Don Kingsborough, head of retail at PayPal, says he fully expects PayPal to be in two million retail outlets by the end of 2013. According to MobilePaymentsToday, it’s a bold prediction but one that may, indeed, manifest. Today, PayPal partner Discover announced contracts with 50 merchant acquirers, extending in-store acceptance of PayPal to — you … Read More
By Christa Howard -
ScanLife Mobile Barcode Trend Report: 2D Codes Outpacing 1D, 400K UPC Scans Per Mo.
Mobile barcode powerhouse ScanLife has published it’s “mobile barcode Q2 2011 trend report” which details some impressive statistics on the growth of mobile barcodes in general and ScanLife as a provider. The company says it’s now processing more than one scan per second, compared to just 10 scans per minute a year ago. What’s impressive … Read More
By Justin -
Revenue From Virtual Goods 4X Higher Than Mobile Advertising
Mobile advertising has long been sought to monetize mobile applications that are offered free to users, but a new study by analytics firm Flurry indicates a better option might be the addition of virtual goods. Read More
By Justin -
$1.8B To Be Spent On Location-Based Advertising In 2015
As LBS continues to flourish, location-based advertising has picked up major steam as well. New data out from ABI Research suggests marketers will spend $1.8B on the medium in 2015, up substantially from the $42.8M expected for 2010. Read More
By Justin -
Juniper Forecast: Mobile App Downloads To Reach 25 Billion By 2015
A new report published today by Juniper Research suggests mobile app downloads will surpass 25 billion by 2015, up from just 2.6 billion in 2009.... Read More
By Justin -
IAB Publishes Report On Mobile In-App Advertising Formats
The Interactive Advertising Bureau (IAB) today published a report entitled "Prevailing Mobile In-Application Advertising Formats," that looks at current and future trends for mobile ad formats and placement on a variety of platforms and devices... Read More
By Justin -
Mobile Marketing Budgets Set To Rise 124% From 2010 To 2011
The Mobile Marketing Association (MMA) has released preliminary results to an upcoming survey in which marketers were asked about their mobile marketing budgets for the remainder of 2010 through 2011. Read More
By Justin
