According to a new report from ABI Research, there’s good reason for big growth in the mhealth wearables space. Based on the data provided, these devices boost patient healthcare both inside and outside of hospital settings. “A surge in healthcare patient monitoring wearables will soon...
On Monday in Washington D.C., as the 2014 mHealth Summit commenced, mobileStorm Founder and CEO Jared Reitzin announced the launch of a newly-formed healthcare-focused spin-off called mPulse Mobile. In an effort to address the new challenges and opportunities in healthcare communications, this mobile communications startup “will focus on helping health plans, hospitals, pharmacies, wellness companies …
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This week, mobileStorm – a 15-year veteran provider of mobile and email marketing services and technology – published its newest whitepaper. For newcomers to the SMS arena, A Guide to SMS Short Code Management for Enterprise Level Businesses provides a comprehensive overview of the integral considerations that must be made when deciding whether a shared …
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Don Kingsborough, head of retail at PayPal, says he fully expects PayPal to be in two million retail outlets by the end of 2013. According to MobilePaymentsToday, it’s a bold prediction but one that may, indeed, manifest. Today, PayPal partner Discover announced contracts with 50 merchant acquirers, extending in-store acceptance of PayPal to — you …
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Mobile barcode powerhouse ScanLife has published it’s “mobile barcode Q2 2011 trend report” which details some impressive statistics on the growth of mobile barcodes in general and ScanLife as a provider. The company says it’s now processing more than one scan per second, compared to just 10 scans per minute a year ago. What’s impressive …
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Mobile advertising has long been sought to monetize mobile applications that are offered free to users, but a new study by analytics firm Flurry indicates a better option might be the addition of virtual goods.
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As LBS continues to flourish, location-based advertising has picked up major steam as well. New data out from ABI Research suggests marketers will spend $1.8B on the medium in 2015, up substantially from the $42.8M expected for 2010.
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A new report published today by Juniper Research suggests mobile app downloads will surpass 25 billion by 2015, up from just 2.6 billion in 2009....
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The Interactive Advertising Bureau (IAB) today published a report entitled "Prevailing Mobile In-Application Advertising Formats," that looks at current and future trends for mobile ad formats and placement on a variety of platforms and devices...
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The Mobile Marketing Association (MMA) has released preliminary results to an upcoming survey in which marketers were asked about their mobile marketing budgets for the remainder of 2010 through 2011.
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