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    The BBC Goes Mobile With New Apps

    The BBC may be one of the oldest and most venerable broadcasting institutions known the world over, but even the British Broadcasting Corporation isn’t immune to the loss of market share to the mobile news business. With more people than ever turning off their television...

  • Airwide Targets Prepaid Customers with Real-Time Loyalty & Profiling Solution

    This year’s Mobile World Congress in Barcelona, Spain is illustrating like never before how sophisticated the goals have become for many mobile marketing firms and solutions providers. A prime example of such is Airwide Solutions, an emerging provider of cutting edge mobile messaging infrastructure, applications and solutions. Today Airwide rolled out what they’re calling a …   Read More

  • Google Exec to Outline Mobile Marketing Strategies

    Roll out the red carpet. A top executive from Google will be on hand for a mobile marketing related event in New York next week. The occasion will provide an opportunity for the Google big kahuna to delineate his company’s mobile marketing plans and overall...

  • Adobe Unveils New App Distribution Service

    Adobe Systems is moving forward with Adobe Flash Platform Services for Distribution. Essentially, Adobe is offering a new solution for advertisers and content publishers to utilize emergent tools in the digital sphere to more successfully promote and profit from applications for smart phones as well...

  • What does Apple have planned for September?

    Historically, September is a big month for Apple and the mobile community at large. Hosting annual events in September for the last few years, the ninth calendar month usually means some significant news or announcement from Apple. And a lot of people are wondering if...

  • 1 In 63 Symbian-Powered Smartphones Have Malware

    A new study sponsored by SMobile Systems, a provider of mobile security solutions, has found that Symbian-based smartphones have a high risk of being infected with spyware and malware- in fact, one out of every 63 smartphones are already infected. The study of 1,958 smartphones...

  • Is Nintendo Getting Into The Mobile Phone Business?

    Next week, the video game industry will arrive in full at the E3 Expo annual trade show in Los Angeles. And already, there’s some controversy about what was said. Or not said. Implying in a discussion with reporters that “big surprises” were in store for...

  • Sun Introducing Java App Store

    Sun Microsystems has plans. Big plans. After being acquired by Oracle last month for $7.4 billion, Sun will launch a Java application storefront at its JavaOne conference in San Francisco next month. Although there isn’t much information known about what the Java store will feature...

  • MMA Seeking New President

    Mobile Marketing Association (MMA) president Laura Marriott resigned today, after three years on the job that saw her increase membership almost 16-fold to 630-plus members. Ms. Marriott won’t be easy to replace, considering all she’s done for the MMA–and for the mobile marketing industry. Said...

  • High Definition Mobile Entertainment Has Arrived

    Just in case the HD capability on your television has rendered you completely unable to enjoy any video footage of a lesser quality, Aricent, a full-service, full-spectrum communications software company, is coming to the rescue. And the thriving industry of mobile multimedia entertainment may never...