LBS
LBS
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Mobile Shopping App ShopSavvy Sees 2.15M Downloads In November Alone
It’s no secret that this year’s holiday shopping season has been a major boon to mobile shopping apps. Scanbuy’s mobile barcode app reported seeing a 30 times increase in scans over Thanksgiving weekend, eBay reported mobile sales were up 146% over last year, and Mobclix reported that mobile ad impressions in iPhone shopping apps grew … Read More
By Justin -
InfoHubble Launches To Attach Geo-Data To Local Search, Acquires Seed Funding
As mobile search continues to evolve, and multiple services stem from the growing ecosystem, there’s been heavy emphasis on local mobile search, or so-called “hyperlocal targeting.” A new startup called InfoHubble aims to bolster this growing ecosystem with a technology that provides rich real-time mapping of things like Point of Interest (POI) details, company data … Read More
By Justin -
Retailigence Op-Ed: What Does eBay’s Acquisition of Milo Mean for Local Retailers?
The following is an Op-Ed by Jeremy Geiger, CEO of Retailigence – a company that provides tools for mobile, location-based shopping such as mobile apps and websites with retailers’ product-specific information by location. As a powerhouse in the ecommerce space, eBay is to be applauded for making a strategic move in acquiring Milo.com. Through this acquisition, … Read More
By Justin -
Video: Debate On The Future Of Location-Based Social Media & User Interaction
Since the beginning of the LBS revolution, many people have questioned the long-term viability of the concept from a usage standpoint. A long-standing argument has centered around whether the act of “checking-in” via LBS apps like Foursquare and Gowalla will ever hit the mainstream. It doesn’t help the cause when research is continually published indicating … Read More
By Justin -
Gowalla Debuts Major 3.0 Update, Now With Unified Checkins & Synced Places Database
LBS mainstay Gowalla today debuted a major 3.0 update to its iPhone app — one that brings two major enhancements users have been asking for; a unified checkin solution and the ability to utilize a synced “places” database between Gowalla and other LBS apps like Foursquare and Facebook Places. As the largest update to date, … Read More
By Justin -
Pew: Only One Percent Of Online Adults Use LBS Services, 10% Among Hispanic Users
With all the hype surrounding LBS services like Foursquare and Facebook Places, it’s easy to forget that the concept is still extremely limited in terms of wide-spread usage. A new study by Pew Research underscores this data point by indicating that only 1 percent of online adults are using location services. Men are twice as … Read More
By Justin -
eBay Acquisition Of Milo.com Underscores Importance Of Retail Inventory In Local Mobile Search
It was announced today that eBay has reportedly acquired Milo.com, a local shopping service that shows retail inventory levels at participating stores. As mobile shopping solutions and local mobile search continue to evolve, the importance of value-added services like local inventory search will become primary drivers. A major complaint with consumers in terms of today’s … Read More
By Justin -
Industry-First LBS Retail Navigation App “Aisle411” Launches Today For iPhone
The retail LBS market is heating up fast, and even though many question how many people are actually consistently using such apps, the market is poised for substantial growth in the coming years. As such, we’re beginning to see startups tailor their solutions specifically to in-store mobile retail customers. The most recent is an innovative startup out … Read More
By Justin -
Breakdown: Which Retailers Did Mobile Users Checkin To The Most On Black Friday?
Mobile shopping is set to play a huge role this holiday shopping season, and early indicators suggest the trend is well underway. Mobile checkin apps like Foursquare, Gowalla and others that provide retail rewards were put to use in a big way on Black Friday, but which retailers held the largest share of checkins? As … Read More
By Justin -
Yelp Joins The Party, Introduces Location-Based Rewards For Location Check Ins
Though it seems they’re a bit late to jump on the bandwagon, Yelp announced today they’re now offering location-based rewards to users who check in to certain locations. Yelp’s mobile applications, and service in general, are widely popular, with the company only introducing check-in functionality last January. Since that launch, the company said it’s seen … Read More
By Justin
