It’s a seemingly natural partnership made in mobile payments paradise.
On Thursday, BOKU, Inc. – the global online payments provider – announced a new agreement with Sprint that will allow Sprint customers to begin charging online purchases to their Sprint wireless bill through a “simple” authorization process.
Today’s report underscores the rapidly expanding effort by Sprint to partner with whomever will help take the carrier further into the realm of mobile commerce and mobile payments.
According to details presented this morning, Sprint customers will be able to make purchases online from BOKU’s merchant network of Web-based gaming companies, social networks and service providers. That list includes the likes of Electronic Arts, Riot Games, Jagex, Stardoll, Kingisle and Gaia Online.
Purchases can be made right on the user’s Sprint phone or tablet, or on an alternate device such as a home computer. Once the user submits their purchase, they simply authenticate the payment and the charge appears on their monthly Sprint billing statement. Customers don’t have to expose any sensitive account information while using the service.
“Mobile commerce is one of the fastest growing segments in the wireless industry,” said Fared Adib, vice president of Product at Sprint. “Sprint is committed to giving our customers safe and secure options for making purchases using their wireless device, whether it is through direct carrier billing or using a mobile wallet. Adding mobile purchasing with BOKU will allow Sprint customers to continue to charge online digital purchases from more merchants right to their monthly Sprint bill.”
