BBM Voice Shakes Up Mobile Experience Over Wi-Fi

BlackBerry Messenger (or BBM for short) is out with a new feature that is poised to improve upon a user’s social experience in a key way.

For the times when you want to hear a friend’s laughter instead of reading LOL, BlackBerry says, BBM is taking the social networking experience to a whole new level with a feature called BBM Voice.

On Thursday, BBM version 7 was unveiled as a free update for the mobile social network. It will allow customers to make free voice calls to other BBM customers around the world over a Wi-Fi connection.

In an instant, customers can switch between texting and talking, or talk and text at the same time. For consumers, especially in developing markets, the BBM Voice feature offers an attractive way to talk with friends and family near and far, and staying in contact will be easier than ever as the holiday season approaches.

“BBM is the quick, easy way to stay connected to the people that matter to you, and with today’s announcement we’re expanding the capabilities of the service for deeper social engagement and even greater collaboration, beginning with voice functionality,” says T.A. McCann, Vice President of BBM and Social Communities at RIM. “The new BBM Voice feature is for when you’re traveling and you want to call home without worrying about phone charges. It’s for when you have news you can’t wait to share, for quickly explaining complicated details, and collaborating with colleagues. Whenever your ideas are too big for text, there’s BBM Voice.”

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