BlackBerry continues to forge ahead despite no shortage of setbacks and lingering obstacles down the mobile path.
On Thursday, the Canadian smartphone maker confirmed that it will enhance the mobile payment capabilities for users of BBM, the private social network available for smartphones running Android, BlackBerry, iOS or Windows Phone.
According to a written statement from BlackBerry, these new initiatives “will take the ability to connect and share using BBM one step further.”
“By combining our DNA around security, and the real-time collaboration and privacy attributes of BBM, we are uniquely placed in the growing mobile payments space,” explains John Sims, President of Global Enterprise Services at BlackBerry.
“These new mobile payments partnerships demonstrate how we have effectively evolved BBM from the best real-time chat experience to a true social engagement and e-commerce platform,” Sims adds. “Whether it’s sending pictures and files to groups or contacts; sharing their location or sending money or airtime – all from within the BBM app – our users’ real-time engagement experience will continue to get richer.”
Have the recent upgrades to BBM inspired you to take a fresh look at BlackBerry?