All posts by Kim
All posts by Kim
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Mobile Coupons are a Knockout Punch
According to USA Today’s article Coupon clicking: Sweet sound for Web marketers consumers are actively seeking out coupons online and...
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Could Mobile Phones be a Kindle Killer?
The launch of ShortCovers, an ebook selling website that offers free reader software for iPhones, Blackberrys and G1 phones, is...
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Am I Anti-iPhone?
After my video explaining the Super Bowl Mobile Ads and Mobile Misses I got an email from a gentleman who...
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One-Way Media is Boring
My favorite local radio station started promoting that their listener VIP club now has a way to join by texting in to their short code. Yesterday my favorite morning show on that station was doing their popular call in trivia segment. A listener called in and mentioned that she and her husband text message each … Read More
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Mobile + Pizza = Success
Little Caesars announcement this week of a 62 percent opt in rate for their mobile sweepstakes campaign is further proof...
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Mobile Impact Retail Shopping
Remember back in the day when shopping online was a big deal? When we figured out we could skip going...
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Palm Pre Palpitations
So I’m in a car driving to dinner at ChicksWhoClick last weekend. There are five of us ‘clicking chicks’ in...
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MMA U.S. Best Practices Forum
The Mobile Marketing Association held their annual U.S. Best Practices Forum yesterday in Denver and I was one of the wide cross section of mobile industry professionals in attendance. The mission of the meeting was to get input into our industry’s best practices for the committee in charge of updating the MMA Best Practices and … Read More
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Will the Superbowl have decent mobile this year?
As the 2009 Super Bowl approaches I get ready to watch the one TV experience where I watch for the...
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A Mobile New Year’s Resolution
Usually this time of year it is all I can do to make and try to keep my own resolutions, but this year I’ve decided to be bold and suggest one for all of us in the mobile industry. Take a look and let me know what you think – will you join me? I … Read More
