My favorite local radio station started promoting that their listener VIP club now has a way to join by texting in to their short code. Yesterday my favorite morning show on that station was doing their popular call in trivia segment. A listener called in and mentioned that she and her husband text message each …
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The Mobile Marketing Association held their annual U.S. Best Practices Forum yesterday in Denver and I was one of the wide cross section of mobile industry professionals in attendance. The mission of the meeting was to get input into our industry’s best practices for the committee in charge of updating the MMA Best Practices and …
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Usually this time of year it is all I can do to make and try to keep my own resolutions, but this year I’ve decided to be bold and suggest one for all of us in the mobile industry. Take a look and let me know what you think – will you join me? I …
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