All posts by Kevin Matthies
All posts by Kevin Matthies
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Merkle Releases Q2 2017 Digital Marketing Report
Merkle, a leading technology-enabled, data-driven performance marketing agency, announced the release of its Q2 2017 Digital Marketing Report today. Per...
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Rubrik Appoints Kara Wilson as New CMO
Rubrik, a Cloud Data Management company, has announced the appointment of Kara Wilson as the company’s Chief Marketing Officer. We’re...
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Rubicon Project, nToggle Take New Opportunities for a Spin
Capping off a full slate of acquisition news to start the week, Rubicon Project — a global exchange for advertising...
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S4M Steps Up Efforts to Combat Ad Fraud
zvelo, a leading provider of categorization services for web content, web traffic and web-connected devices, announced late last week that...
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Qubit Teases AI-powered Solution to Change the Mobile Commerce Game
Qubit, an emerging giant in marketing personalization technology, just announced that the company is developing a new AI-powered solution for...
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Zombie ‘APP’ocalypse: Fraudulent Traffic Detector Finds Zombie Apps in Google Play Store
Anura, the fraud protection software from eZanga that identifies bots and human fraud, is out with an alarming new report....
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Verve Bolsters Hyper-Targeted Audience Segmentation
Verve, a global leader in location-powered mobile marketing, confirmed to MMW today its acquisition of German push marketing specialists matchinguu...
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ShareIQ Rolls Out First Image Performance Platform for Digital Marketing
Ahead of the weekend, MMW learned that ShareIQ has launched the first image performance platform to provide full transparency on...
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Amazon Prime Day 2017: Digital Marketers Think Military, Police Support TShirts May Dominate Deals
Amazon Prime Day 2017 is approaching fast — 9pm EST on Monday July 10th. And, once again, apparel is poised...
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Marketers Making Moves as More Americans Seek to Save
With the 4th of July now behind us and back-to-school and holiday shopping prep now on the horizon (yes, we...
