All posts by jshavit
All posts by jshavit
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Gartner: Smartphone Shipments Achieve Highest Share to Date
Gartner on Thursday revealed that global smartphone shipments have achieved their highest share ever recorded. Worldwide mobile phone sales to end users totaled 455.6 million units in the third quarter of 2013, an increase of 5.7 percent from the same period last year. But the real fireworks came in the smartphone product category. Read More
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Marketers Making Instagram The World’s Fastest Growing Social Network
Instagram is now the fastest growing social network among marketing professionals tapping into the social space. Simply Measured reports that 71 percent of the world’s largest brands now use Instagram. In fact, almost overnight, Instagram’s growth has come to rival the brand adoption of Google+ and Pinterest. Read More
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Global Smartphone Shipments May Have Set New Quarterly Record
On Tuesday, Juniper Research released new estimates indicating that the number of smartphone shipments exceeded a quarterly record of 250 million in Q3 2013. That puts year-over-year growth at nearly 50% from Q3 2012. In the same report, Juniper revealed that Samsung now accounts for a third of all smartphones shipped with an estimated 85 … Read More
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Infographic: Understanding Mobile Marketing in the Middle East
While mobile marketing is growing rapidly across North America, Europe, and Asia, it’s vital to similarly recognize the increasing value of tapping into the mobile channel for connecting with consumers in the Middle East. Gemalto, a leading digital security solutions provider, has just published the results of a new survey conducted by IFOP in Dubai. … Read More
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Juniper: Mobile Ad Spend to Reach $40 billion by 2018
While it may seem as though every day brings with it a new headline about the future of mobile advertising, its scope, effectiveness, or engagement capabilities, there’s one consistent theme that can be found throughout each report – mobile ad spend is projected across the board to escalate in the coming years. Keeping with the … Read More
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Juniper Makes Bold Prediction for Mobile Smart Wearable Devices
Juniper Research is out with a new report that serves up a bold prediction for the future of the mobile smart wearable devices market. The report projects that retail revenue from smart wearable devices, including smartwatches and glasses, will reach $19 billion by 2018 compared with $1.4 billion this year. Researchers for Juniper note that … Read More
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New Apple Campus Gets Formal Green Light
Last night, the Cupertino California City Council voted unanimously to allow Apple to move forward with the construction of its sprawling new campus, which is projected to be completed in 2015. We’re told that a “standing-room only” crowd was jam-packed into the council chambers long before the meeting commenced. “Steve Jobs transformed Apple into one … Read More
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ON24 Introduces Enterprise Mobile Webcasting Initiative
This week, webcasting and virtual communication solutions provider ON24 announced a new Enterprise Mobile Webcasting initiative to support the enhanced, real-time delivery of mobile-ready content. This latest effort, the company says, is the product of ON24’s commitment to developing new mobile webcasting capabilities in recognition of the growing mobile content delivery market trend. According to … Read More
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Juniper: Low Cost Smartphones Poised for Mobile Dominance
The ultra-premium smartphone market will take a pronounced backseat to the mammoth emergence of the low-cost smartphone industry over the next five years, says a new report from Juniper. The latest projections indicate that an ultra-low cost generation of smartphones will capture large volumes of the emerging markets. Juniper forecasts almost 200 million in shipments … Read More
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New MobileSTAT Report Highlights Mobile Behavior of Car Shoppers
On Thursday, mobile audience platform Jumptap released its September MobileSTAT report with insights on the mobile behaviors of consumers who are in the market for a new car. In the past 5 months, the number of “automotive intenders” on the Jumptap network reached 25 million, an increase of 47%. Given that there are typically between … Read More
