Jacob Reitzin, Author at Mobile Marketing Watch

Announcements
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‘Reveal Analytics’ Debuts at NRF Big Show 2017

Natural Insight, a key player in enterprise cloud and mobile applications for retail merchandising and workforce management, unveiled on Monday...
January 18, 2017
Announcements
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Clutch Purchases Persio to Extend Mobile Marketing Capabilities

MMW has learned that Clutch, a customer management and marketing analytics company, has acquired intelligent mobile promotions platform Persio. We’re...
January 13, 2017
Marketing Strategy
1 1606 0

New Study Reveals Discrepancies in Demographic Data Across Ad Exchanges

Pinsight Media, a leading provider of insights derived from network-level first-party mobile data, has just released a white paper titled...
January 12, 2017
Announcements
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Amazon Sellers Coming Off of Record Year, Says Online and Mobile Retail Giant

Ahead of the weekend, Amazon announced that the Fulfillment by Amazon (FBA) service delivered more than 2 billion items for...
January 9, 2017
Marketing Strategy
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Holiday Sales Healthy, But It Took Discounts, Promotions, and Omnichannel to Get There

Surely you have heard that holiday retail sales were decent for 2016. But the fly in the ointment may be...
January 5, 2017
Marketing Strategy
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Marketers Take Note: Staples Survey Sees Small Business Optimism

On the heels of what Staples calls an unprecedented year, the Staples National Small Business Survey has just revealed renewed...
January 4, 2017
Platforms
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New Year, New Demand for Wearables in Emerging Markets

According to a new report from the IDC, The Middle East and Africa (MEA) wearables market continued to see steady...
December 30, 2016
Announcements
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Marketers Will Zero In On Mobile and Consumer-Generated Content Strategies in 2017

Marketers are already gearing up for 2017 and a new survey reveals what that might look like. According to the...
November 30, 2016
Marketing Strategy
1 1648 0

Marketing for Small Businesses Could Be Extremely Effective This Year

For small businesses marketing themselves this holiday shopping season, a big win could be ahead. According to the latest retail...
November 21, 2016
Announcements
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TubeMogul Acquisition Brings Leading Video Advertising Platform to Adobe Marketing Cloud

Press Release: Adobe today announced it has entered into a definitive agreement to acquire TubeMogul for approximately $540 million net...
November 11, 2016