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June 4, 2023
Mobile Marketing Watch

Mobile Marketing Watch

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  • eydie

eydie

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USA WEEKEND, Whrrl May Overcome Dwindling News Ad Revenue

eydie13 years ago2 mins

A location-based app could rescue newspapers that have seen ad revenue shrivel this past decade. USA WEEKEND, the magazine that…

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  • Marketing Strategy
  • Mobile Location
  • Mobile Marketing
  • Mobile Shopping
  • Mobile Websites

10,000 Free Jeans Quite A ‘Deal’

eydie13 years ago1 mins

Major companies are committed to making Facebook Deals–the social network’s answer to Foursquare–a success. Gap alone is offering 10,000 free…

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  • Mobile Fun
  • Mobile Marketing

Want Sunny Days Sweeping The Clouds Away? There’s An App For That

eydie13 years ago1 mins

The tune “Who Are The People In Your Neighborhood” may have been a rudimentary LBS app. The kids’ show Sesame…

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  • Android
  • Mobile Apps
  • Mobile Commerce
  • Mobile Location
  • Mobile Marketing
  • Mobile Search
  • Mobile Shopping

Yellowbook, Milo Create Double Dose Of LBS

eydie13 years ago1 mins

A yellow pages-like directory of local businesses. A way to find out which of those businesses have sought-out products in…

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  • Marketing Strategy
  • Mobile Barcodes
  • Mobile Internet
  • Mobile Marketing
  • Mobile Websites
  • SMS / Text

Multi-Mobile Campaign For Lionsgate’s ‘For Colored Girls’ Launches

eydie13 years ago1 mins

The movie studio Lionsgate is implementing a variety of mobile marketing techniques to promote its new movie For Colored Girls–showing…

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  • Marketing Strategy
  • Mobile Analytics
  • Mobile Devices
  • Mobile Internet
  • Mobile Marketing
  • Mobile Websites
  • Mobilize

No Excuses For Non-Mobilized Websites: Report

eydie13 years ago2 mins

If nothing can convince businesses they’re dumb not to optimize Internet content for cell phones, consider the jaw-dropping 2000 percent…

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  • Mobile Apps
  • Mobile Devices
  • Mobile Marketing
  • Platforms
  • SMS / Text
  • Video

HP Throws Down With Palm Pre 2

eydie13 years ago2 mins

Back in 2006 I spied something behind my apartment in San Francisco: A fantasy-style commercial being filmed to promote Hewlett-Packard’s…

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  • Android Market
  • Apple App Store
  • Mobile Apps
  • Mobile Commerce
  • Mobile Fun
  • Mobile Internet
  • Mobile Marketing
  • Mobile Shopping
  • Mobile Social

At What Price Mobile Virtual Goods?

eydie13 years ago1 mins

I got to thinking recently about a case in Shanghai back in 2005. The friendship between two Internet gaming enthusiasts…

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  • Mobile Apps
  • Mobile Devices
  • Mobile Internet
  • Mobile Marketing
  • Mobile Networks

Consumers Want To Go Mobile But Not Sure How: Report

eydie13 years ago2 mins

A report released today by the firms Chadwick Martin Bailey and iModerate Research Technologies outlines a conundrum for anyone who…

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  • Marketing Strategy
  • Mobile Apps
  • Mobile Marketing
  • SMS / Text

Metro PCS, textPlus May Draw Consumers Into SMS Rate Fray

eydie13 years ago2 mins

Recently we’ve reported on group texting, or SMS, services that have started en masse, like SMS GupShup’s “reply all” launched…

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Editor's Pick

  • 5 Strategies Brands Haven’t Tapped Yet for Holiday 2018
  • In-App Mobile Ad Fraud Up 800 Percent
  • How Flutter Looks Set to Transform Android and iOS App Development
  • The Sports Spike: Why Mobile Advertisers Need to Go Broader Around the Big Games
  • Cheetah Mobile Vice President Keynotes Microsoft Tech Summit 2018 in Shanghai
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