All posts by Adena
All posts by Adena
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Adobe Turns Off iPhone Flash Development
For those of you who are or work with Flash designers, any hopes that Flash will appear on a future...
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e-Dialog Acquires M3 Mobile for Mobile Marketing
Old school e-mail marketing company e-Dialog, established in 1997, knows there’s even more money is in mobile marketing. Today, the...
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Big Advertisers Pour Money into Early iPad Ads
It’s only days before Apple’s iPad is scheduled to hit store shelves, and the excitement for the April 3 launch...
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Google Nexus One Outsells iPhone Globally in February
For all of us in mobile marketing, we’re always keeping an eye on which device and operating system is leading the pack nationally and internationally. While globally both the iPhone and Android phones, in terms of sales figures alone, are not as hot as they are in the US, the two are fighting each other … Read More
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Facebook, Twitter, Foursquare Face Off in Location-based Services
If you’ve ever used one of the Location-based apps like Foursquare, Gowalla or Brightkite, you’ve gone through the steps of checking in to a location to earn some sort of reward for being there. Now that these early-stage start-ups have proven the interest in Location-based Services, Twitter and Facebook want in (joining Google, Apple and … Read More
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Target Stores to Bring Mobile Coupons Mainstream
As 2009 came to a close, I posed the question “Will 2010 be the year of the mobile coupon?” We...
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Juniper: Mobile Marketing Retail Market to Hit $12B by 2014
Mobile coupons will dominate the mobile retail market in the early stages of its growth spurt, according to a new Mobile Marketing and Retail Strategies Report by Juniper Research. The report finds that one-to-one marketing allied with the rapid proliferation of smartphones will lead the growth of the entire mobile retail market to $12 billion … Read More
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MealDeals App Offers Mobile Coupons for Local Restaurants
Want to find local food and drink deals? Cellism hopes you can wait to appease that growling tummy and use...
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Digital Ad Spend to Surpass Print in 2010 for First Time
For the first time ever, advertisers will spend more on digital than print, according to a new study by Outsell released today titled “Marketing and Ad Spending Study 2010: Total US and B2B Advertising.” But mobile marketing isn’t quite ready for the spotlight yet, and will see a spending decline in the coming year. The … Read More
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Cardagin Scans $1M Series A for Mobile Loyalty Card Program
Carrying around loyalty cards for different stores can be a pain, so moving loyalty programs to mobile phones makes sense. I’ve lost one too many “buy 10 sandwiches, get one free” cards to count. Cardagin Networks, maker of mobile loyalty card technology for retailers, is attempting to solve this problem. The Charlottesville-based company, which just announced … Read More
