According to the latest industry speculation, Apple’s rumored HDTV product launch is poised to dramatically impact the HDTV market in the U.S.
Ben A. Reitzes of Barclays Capital says that if Apple releases a device costing no more than $1,500, Apple could immediately claim roughly 5% of he HDTV market.
In doing so, Apple would generate first year product revenue of approximately $17 billion.
“Apple’s eventual television could be so much more than a TV — including gaming, video, communication, content delivery, apps, computing and all the capabilities of the current Apple TV — it is not really fair to compare it to products already available on the market,” Reitzes said Tuesday.
“It appears more and more likely that the company is actively engaging partners about a potential device and content,” he adds. “If Apple were to sell a TV, we continue to believe its margins and pricing could be industry leading given its vertical integration with content. We believe that Siri could be used as a groundbreaking interface for TV,which could be used as a content hub — glued together by iOS and iOS devices.”
Reitzes believes the long-awaited Apple HDTV will come after Apple enters fiscal 2013 this October.
Are you intrigued by the prospect of an Apple HDTV? Might it make your must-have list along with other Apple gadgets when it finally launches? Please weigh in with your two cents below.
