Apple confirmed today that 25 billion iOS apps have now been downloaded. Not bad for a mobile app store that’s only four years old.
Per the company’s usual PR efforts to make a grand spectacle of major app download milestones, Apple said it would give a $10,000 iTunes gift card to the person who downloaded the 25th billion app.
The winning app was “Where’s My Water?” and it was downloaded by Chunli Fu of Qingdao, China.
“We’d like to thank our customers and developers for helping us achieve this historic milestone of 25 billion apps downloaded,” says Eddy Cue, Apple’s senior vice president of Internet Software and Services.
“When we launched the App Store less than four years ago, we never imagined that mobile apps would become the phenomenon they have, or that developers would create such an incredible selection of apps for iOS users,” Cue added.
Today, there are more than 315 million iPhone, iPad and iPod touch devices in the world. And, collectively, they download apps at a head-spinning rate.
As a result, some predict Apple will reach 50 billion app downloads before this time next year.