Adobe is hoping to be anything but a “flash” in the pan with its freshly re-branded annual “Adobe Digital Marketing Summit 2012” next year.
Formerly known as the Omniture Summit, next spring’s event will convene thousands of marketers, advertisers, publishers, agencies and developers across industries “to examine how to better manage, measure and optimize digital experiences.”
On Thursday, Adobe announced that digital marketers, advertising professionals and business leaders can now register for the Adobe Digital Marketing Summit 2012.
According to details made available in a press release hyping the event, Summit 2012 will be hosted at the Salt Palace Convention Center in Salt Lake City, Utah from March 20-23, 2012.
“Attendees will immerse themselves in up to four days of informative sessions, training workshops and numerous networking opportunities focused on gaining a competitive advantage, deepening customer relationships, harnessing digital content to engage and acquire customers, and extending brand value,” Adobe says.
For more information about registering and pricing click here.