2010 MMA Forum Boasts Impressive Panel

The Mobile Marketing Association announced Wednesday an august panel of speakers lined up for the group's 2010 MMA Forum in New York. The event is scheduled to be held at the Waldorf Astoria on June 8th and 9th...   Read More

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The Mobile Marketing Association announced Wednesday an august panel of speakers lined up for the group’s 2010 MMA Forum in New York. The event is scheduled to be held at the Waldorf Astoria on June 8th and 9th.

According to the MMA, the two-day forum serves up the “largest and most comprehensive” networking conference focused on mobile marketing. This year, the MMA will introduce several premiere events, including an “Adopt-a-Brand” program and a “Mobile Experience Lab.”

Most exciting, however, are the prominent names that will speak at the 2010 MMA Forum. The headlining speaker at this year’s event will be CNN anchor Soledad O’Brien.

“People are increasingly relying on their phones to stay informed, and CNN provides the best of our worldwide reporting to them wherever they are,” O’Brien said. “CNN’s In America unit tells those under-reported stories about events, people and issues that are important to our mobile audience.”

Other prominent names, mobile marketing veterans, and corporate titans include AJ Rhodes of Disney Online, Jeffrey Hayzlett of Kodak, Charles Johnson of Microsoft Advertising, Mike Steib of Google, Louis Gump of CNN Mobile, and Nathan Maehren of Target, to name only a few.

“We are honored to have such distinguished guests at this year’s MMA Forum,” says Rebecca Smith of the MMA. “It truly is representative of a maturing marketplace for mobile marketing.”

To register for the 2010 MMA Forum please check out www.mobilemarketingforum.com

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3 comments

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    The lineup looks great, sure to be an insightful event with so many strong brands in the mobile space presenting. I wonder what the split will be like between app focused vs text message marketing?

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