On Wednesday, MMW was briefed by the team at YouAppi, a self-professed “pioneer in data-driven mobile customer acquisition,” about its latest news.
This morning, the company is announcing that it is opening offices in London and Berlin to help support “a growing customer base of category-leading marketers for the company’s OneRun Platform.”
Additionally, we’re told that YouAppi is also reporting rapid growth in revenue with a 20% growth in 1Q 2015 (over 4Q 2014) and 50-60% in 2Q 2015 (quarter over quarter).
So what exactly is behind the global push?
“Maintaining a local market presence in as many major markets is important for YouAppi because despite common languages or the European Union, app usage habits are different in each market,” the company tells us.
To learn more about YouAppi, click here.