Whoop, Inc. is releasing – get ready – the first ever Whoop Mobile Marketing Manifesto.
It’s okay. I chuckled considerably upon hearing the name of this thing too.
A primer to some, a white paper to others, and blue print for how companies and their agencies can tackle the explosive mobile marketing arena, the Whoop Mobile Marketing Manifesto is being hyped as offering “solid, how-to information on rich media mobile applications, mobile web site development and simple SMS/text initiatives.”
I’m sure, however, that some will find this piece far more promotional than practical.
Nonetheless, the Whoop Mobile Marketing Manifesto is available free – but “on request” at http://www.whoopmobile.com.
Delivered via a Web-based platform, Whoop tries to simplify the process for everyone to create, publish and share text, mobile content or rich media. To date, customers include large and mid-tier companies, publishers, ad agencies, PR firms, interactive studios and direct marketing agencies.