It’s an epic milestone and one making headlines this morning from the blogosphere all the way to the pages of the Wall Street Journal.
Late Thursday, WhatsApp informed the WSJ it has more than 250 million monthly active users, the first time it has revealed such closely-guarded information.
Nonetheless, the company’s popular smartphone messaging app has helped WhatsApp achieve an astonishing feat. WhatsApp may now be bigger than Twitter.
The figure is impressive for a company that launched its app just four years ago and that spends no money marketing itself. It makes WhatsApp one of the largest messaging platforms and possibly bigger than Twitter, which in December announced it had eclipsed 200 million monthly active users.
Earlier this month, the popular mobile messaging service confirmed that the platform processed a staggering number of messages in just one day. WhatsApp tweeted: “new daily record: 10B+ msgs sent (inbound) and 17B+ msgs received (outbound) by our users = 27 Billion msgs handled in just 24 hours!”
Although it isn’t clear when the bulk of the service’s recent growth took place, since April, in fact, WhatsApp has been calling itself bigger than Twitter.