This week, a leading digital audio advertising network announced that it has secured the services of a renowned radio veteran to head national radio sales.
TargetSpot, which is now the largest Digital Audio advertising network, has appointed Mitch Kline as its new Vice President of Radio Sales.
TargetSpot now has more than 85 distribution partners, including CBS Radio, ABC News Radio, Univision, Entercom, Live 365, and Slacker.
In this role, Mitch will be leading TargetSpot’s Internet Radio advertising sales initiatives focused on Broadcast budgets. He will oversee a national team of sellers dedicated to working with radio advertisers as they incorporate Digital Audio into their media strategy, and he will join TargetSpot’s senior executive team.
“Mitch is a senior leader that is highly regarded in the industry for his thought leadership and exceptional sales management, and we are thrilled that he has chosen to join the TargetSpot team and lead our radio sales efforts,” said Eyal Goldwerger, Chief Executive Officer of TargetSpot. “As more and more marketers tap TargetSpot’s growing network of Internet Radio properties to reach highly engaged and responsive listeners, Mitch’s deep expertise and proven track record will help us drive the industry, and our clients’ businesses, forward.”