Unity Tapped By Zynga for Exclusive Mobile Game Rewarded Advertising Partner
Unity Technologies, touted as the largest global development platform for creating 2D, 3D, VR and AR games, announced Tuesday that…
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Major Marketing, Advertising Partnerships Announced at CES 2016
Rubicon Project, which operates one of the largest advertising marketplaces in the world, and Zynga, a leading social game developer,…
Zynga Confident in Mobile Engagement Advertising Product for Social Games
Zynga Inc. — a leading social game developer — has announced the launch of SponsoredPLAY, a “first-of-its-kind” engagement advertising product…
Social, Mobile Gaming Giant Loses Top Online Gambling Guru
As our sister site mGamingWatch first reported earlier this week, the online gaming and gambling worlds learned that a major…
Zynga Withdraws Gambling License Application in Nevada
As our sister site mGamingWatch reported Wednesday, Zynga has officially withdrawn its gambling license application in Nevada, a move which…
Zynga Abandons U.S. Online Gambling Plans
Zynga has relinquished plans to pursue online gambling in the U.S. despite widespread expectations from Wall Street that this market…
Top Microsoft Executive Reportedly Leaving Xbox for Zynga
All Things D reported Monday that Don Mattrick, president of Microsoft’s Interactive Entertainment unit, is on his way out of…
Zynga Gets Zapped on Wall Street
Zynga is taking its lumps on Wall Street this week following disappointing earnings for Q1 2013. The top global provider…
Zynga to Launch Its First Real Money Games in The U.K. Wednesday
Tomorrow, social gaming giant Zynga will introduce to the United Kingdom its first real-money gambling product made possible through a…
Mobile Tech Giants Take Up Controversial Issue Before U.S. Supreme Court
Some of the biggest names in mobile technology and business will tell the U.S. Supreme Court of their support for…