Predictive Analytics Comes to Mobile Ad Mediation
Ahead of the weekend, Tapjoy announced a partnership with ironSource that will combine Tapjoy’s user level segmentation and predictive analytics…
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Supersonic Announces Mediation for Mobile Interstitial
MMW learned on Wednesday that Supersonic by ironSource is rolling out the addition of mediation support for interstitial ad formats…
Supersonic Announces Integration With InMobi
eMarketer projects that 2015 mobile video ad spending grew by 70% in the U.S. This totals over $2.6 billion in…