4 Reports to Help Your Digital Media Forecasting in 2017
The following is a guest contributed post by Kelley Schultz, Director of Digital Marketing and Analytics at DialogTech. As 2016…
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IAB Education Foundation: What Do We Want? Diversity When Do We Want It? NOW!
What does digital media need? There are a host of things, assuredly, but one biggie is the inclusion of more…
Acquisitions of Mobile Analytics Companies Accelerating
Despite being less than two months into this New Year, the number of acquisitions and mergers taking place in the…
Small Players Have a Big Impact on Digital Marketing
According to a new report from BIA/Kelsey, digital ad spending in local media is on pace to grow at a…
4INFO and Datalogix Partner to Deliver Improved Mobile Advertising Reach and Solutions
It’s another match made in mobile marketing heaven. On Thursday morning, 4INFO – a mobile advertising company – announced what…
InMobi: North American Mobile Advertising Market Grew 17% In Last Three Months
Mobile advertising provider InMobi has published its latest “Mobile Insights Report: North American and Global Editions” for April 2011 in…
Motorola Mobility Invests Undisclosed Sum in Catch Media, Inc.
Motorola Mobility has made what is being called a “strategic investment” in Catch Media Inc. for an undisclosed sum of…
Spotify Raises $100 Million to Top $1 Billion Valuation
According to sources speaking in confidence to The New York Times, Spotify has netted a not-too-shabby $100 million in new…
The Parallels of In-App Advertising and Mobile Marketing with Digital-Out-of-Home Media
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. This week marks the launch of Digital Signage…
86 Percent Of iPad Owners Prefer Seeing Advertising In Exchange For Free Content
While publishers rushed to the iPad in hopes of reviving revenue lost from traditional publications, it looks like consumers still…
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