Consumer electronics giant and mobile device powerhouse Samsung has high hopes for 2013. According to a bold report in The Korea Times this morning, Samsung Electronics expects 2013 to be the year “when it separates itself from bitter rival Apple.”
Samsung will ascend to new heights by selling at least 20 percent more mobile phones than it did in 2012. As the world’s largest maker of mobile phones, it isn’t inconceivable that Samsung will ship 510 million handsets in the next twelve months.
“Of the 510 million handsets it plans to sell, 390 million are slated as smartphones and 120 million, feature and budget phones,” one source at the company was quoted saying in today’s report.
Aside of its Galaxy smartphones and tablets, which have emerged as the main competitors to Apple’s iPhones and iPads, Samsung is planning to release a lineup of devices powered by Microsoft’s Windows 8 mobile operating system.
“There are some possibilities that smartphone demand will slow in general. But we are seeing new demand for devices using Long Term Evolution (LTE),” Kim Hyun-joon, an executive at Samsung’s telecommunications division, says.