Earlier this week Pyrim Technologies announced their new toolkit called the Mobile Commerce Support Service. The toolkit is designed specifically for senior marketers who are technologically savvy, yet are not sure how to approach the still new and rapidly changing world of mCommerce.
The toolkit is designed around a 7 components that are continually being updated and revised.
The goal is to provide senior marketers with access to the latest and most effective methods of mCommerce. This includes the likes of marketing, loyalty programs, mobile payment options, and integrating mobile with in-store, online, and social media. The toolkit is purchased as part of a monthly subscription that retails for $250, of which the seven components are:
- Guide to Mobile Commerce
- Consumer-Facing Solution Profiles
- Mobile Commerce Matrix
- Supplier Matrix
- Trends Analysis
- Landscape Reporting
- Discussion Forums
“Our clients pay us to continuously research the rapidly changing mobile commerce ecosystem on their behalf, report our findings to them through toolkit updates and then enhance their understanding through collaborative discussion sessions,” Steve Gurley, Pyrim’s CEO and chief consultant, is quoted by Mobile Payments Today.
