With only a few days remaining in 2012, we at Mobile Marketing Watch are taking a look back at some of the biggest stories of the year across the mobile marketing, social media, and mobile tech landscape.
From the general growth observed in the mobile marketing industry to the mobile tech developments (4G LTE expansion, NFC emergence, etc.) that continue to impact our daily existence, 2012 was an unforgettable year of news, rumors, and events.
Check out our list of the top ten stories from MMW for 2012 (in no particular order) and please be sure to add your own thoughts in reflection below.
It was an IPO big enough even for a social network of one billion people.
The mobile marketing industry saw an enormous infusion of capital this year… but it looks like we haven’t seen anything yet.
The 2012 Presidential Election become a battle for votes across the mobile community of registered voters.
Facebook stuns and surprises with its $1 billion purchase of the popular photo sharing juggernaut.
Apple proved the rumor mill correct by unveiling the long-awaited iPad mini to huge sales success.
Perhaps the biggest development across mobile in 2012 was the unprecedented rate of smartphone and tablet adoption in China. And it’s only just begun…
Despite its mobile mapping debacle, many considered Apple’s launch of iOS 6 to be a game changer for mobile operating systems this year.
Microsoft came out swinging with a slate of new mobile devices designed to challenge smartphone and tablet giants like iOS and Android (see also the Windows Surface Tablet launch).
iOS may have captured the sexiest headlines of 2012, but Android’s growth outpaced Apple’s in key aspects of the smartphone landscape.
It was an epic showdown between two tech titans… and an expensive loss for Samsung.