Meet The Modern ‘Mobile Money Manager’

Meet The Modern 'Mobile Money Manager'According to a new report from mobile ad network Tapjoy, it is safe to say that, as Tax Day looms, “money is on our minds just as it is on our mobile devices.”

Citing data from eMarketer, Tapjoy says nearly 70% of banking executives plan to promote mobile banking solutions this year.

To identify the profile of the mobile finance enthusiast, defined as a person who uses his or her mobile device for financial transactions, Tapjoy ran a survey on our network, that consists of over 450 million consumers.

Some of the key findings from the survey are included in the infographic shared below.



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