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March 26, 2023

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INFOGRAPHIC: Shoppers on Social Networks Still Fearful of Fraud

michael11 years ago01 mins

Not withstanding the eCommerce resurgence that began over the holidays and continues today, online and mobile shoppers still express concerns about digital security when prompted to enter credit card information over the Internet.

Based on the findings of a new survey from digital marketing firm Digitas, a majority of online shoppers reveal that they still lack adequate confidence to use social networking sites like Facebook and Twitter for purchases.

Not surprisingly, the survey showed that the older a shopper is, the less likely he or she is to trust social networking sites with their personal and financial information.

To see the findings of the survey in full, check out the infographic below.

Tagged: Digitas facebook infographic Mobile Advertising Mobile Marketing mobile privacy Mobile Security Mobile Shopping mobile social networks twitter

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