Infographic: How the Millennial Generation Engages With Mobile Devices

As part of its recent report on mobile usage, location-based ad-network JiWire put together an interesting infographic that details how the Millennial generation (those between 18 and 34) …

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As part of its recent report on mobile usage, location-based ad-network JiWire put together an interesting infographic that details how the Millennial generation (those between 18 and 34) engage with their mobile devices.

The company found that Millennials own 2.4 connected devices on average, and of those who connect to JiWire’s free Wi-Fi networks, 62% percent are using smartphones and nearly a third are using tablets.  It was also found that twenty-eight percent use location-based apps multiple times per day for locating stores (54%) and points of interests (46%), as well as connecting with others (40%) and checking in (32%).

Click the infographic below to view full size:

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2 comments

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    We are seeing a huge upswing in service calls from mobile sources. We currently have a website that is mobile friendly, but it isn't a mobile site. Do you think it is worth separating them to get higher conversions? Thanks for sharing!

  2.    Reply

    Some interesting facts here and most mobile users are reported that after a good first time user experience they end up dealing with that company. Thanks for sharing another quality post!