Yet another major acquisition in the mobile space has transpired.
Google has scooped up mobile gaming startup SocialDeck in a move that furthers the search engine giant’s growing involvement in social media through strategic purchases and acquisitions.
With the ultimate goal of challenging social networking juggernaut Facebook, Google reportedly shelled out big bucks of the buy, although no financial terms have yet been made public.
As reported by the Wall Street Journal, the Canadian start-up has launched several games titles for Facebook, as well as Apple’s iPhone and Research In Motion Ltd.’s BlackBerry devices.
“SocialDeck’s games platform technology enables simultaneous game play across multiple mobile devices and social networks,” the WSJ explains.
In addition to reports that Google will soon launch its own social network dubbed “Google Me,” the acquisition of SocialDeck represents the company’s second social media acquisition during the past week. Prior to today’s announcement, Google purchased Angströ, a startup dedicated to building apps optimized for integration with top-tier social networks like Facebook and Twitter.
“Earlier in the month it bought social widgets maker Slide Inc. in a deal that gave the search leader a team of developers with extensive social networking experience,” the WSJ concluded.