As expected, Facebook on Thursday rolled out a redesigned newsfeed that the social network hopes will improve the mobile experience for users and advertisers alike.
With bigger images, content-specific feeds and mobile consistency, the overhaul has mobile advertising potential written all over it.
Chief Executive Officer and Facebook creator Mark Zuckerberg, however, says the paramount goal of the first newsfeed revision in three years is to provide a consistent experience on mobile devices and desktop Web browsers.
“What we’re trying to do is give everyone in the world the best personalized newspaper we can,” Zuckerberg said. “The best personalized newspaper should be intricate, rich, and engaging.”
To make sure you’re seeing all the stories you want to see, we’re introducing several new feeds to explore in addition to the same News Feed you have today:
- All Friends – a feed that shows you everything your friends are sharing
- Photos – a feed with nothing but photos from your friends and the Pages you like
- Music – a feed with posts about the music you listen to
- Following – a feed with the latest news from the Pages you like and the people you follow.
Facebook will begin rolling out the new design slowly over the coming weeks on web and mobile.