T-Mobile just rolled out a game-changing program designed to wow mobile video binge watchers like nothing else.
On Tuesday, T-Mobile officially announced Binge On — a move that comes in direct response Americans’ “surging demand for mobile entertainment.”
Beginning this Sunday, November 15, T-Mobile customers that are viewers and subscribers of HBO, Hulu, Netflix, Showtime, Sling TV, Starz and more—with more streaming services on the way— can stream mobile video without ever burning up their high-speed data plan.
Posted in Announcements, Mobile Devices, Mobile Networks, News, Platforms, Wireless Carriers
A new survey conducted by research firm Clutch shows that small businesses should work harder to seize an opportunity to improve their web presence.
According to the data presented, over 25 percent of small businesses do not have a website and 10 percent claim that they are unlikely to have a website in the future.
Of the small businesses that have a website, only 56 percent have a responsive design website that is mobile friendly. However, the survey also showed signs of improvement, as 23 percent plan to increase website spending in 2015.
Posted in Announcements, Mobile Devices, Mobile Networks, News, Platforms
On Monday morning, MMW was privy to the findings of a new YouGov survey revealing that up to 74% of consumers would “potentially leave their current mobile operator” for better cellular coverage at work.
In short, the coverage at work is poor, coverage elsewhere will likely be sought.
The YouGov research commissioned by SpiderCloud Wireless indicates that consumers are sending a strong message to mobile operators that cellular coverage is as important at work as it is as home.
Posted in 4G, Mobile Devices, Mobile Networks, Platforms, Wireless Carriers
Facebook must be feeling it has a lot to tell folks.
The social media platform firm has added a second day to its annual developer conference. The conference, scheduled for March 25-26, 2015, at San Francisco’s Fort Mason Center, will begin accepting registrations in early 2015.
“Facebook’s developer community is bigger today than it ever has been,” said Facebook spokespeople in a recent release, according to TechCrunch. “The scope of the company’s products has broadened, and there’s more content to share than can fit into a single day. The additional day means double the number of technical sessions, product demos, and onsite experiences for Facebook’s growing developer community.”
Posted in Announcements, Mobile Networks, News, Technology
The increasingly savvy mobile marketing and digital advertising gurus at Target believe they have put the retail giant on pace to have a monster holiday shopping season.
At least one thing is for sure. 2014 will be better than 2013 for Target. How could it not?
Last year, Target had some serious trouble with the holiday shopping season, including a massive post-Thanksgiving security breach that affected thousands of credit card numbers. A new ecommerce website, launched at the beginning of the shopping season did nothing to help declining sales. In order to not repeat last year’s blunders, Target has come up with a progressive, targeted plan to make sure that they take advantage of the year’s biggest shopping season—and they should. Like most retailers, Target makes at least 20% (more like 40%) of their total year’s profits during the holidays.
Posted in Marketing Strategy, Mobile Devices, Mobile Networks, Mobile Retail, Mobile Security, Mobile Shopping, Platforms, Smartphones, Technology
Amazon on Wednesday lifted the veil on the Fire Phone, representing the online retail giant’s bold foray into smartphones.
Amazon CEO Jeff Bezos says the long-rumored device is designed specifically for Amazon Prime customers.
“At first blush,” says Matt Burns of TechCrunch, “it looks like any other smartphone currently on the market, but it has a secret: the ability to track a user’s head.”
Posted in Android, Mobile Devices, Mobile Networks, Mobile Shopping, Platforms, Smartphones, Technology
AT&T, the nation’s second largest wireless operator, is moving ahead with plans to acquire satellite television operator DirecTV.
The value of the purchase is $48.5 billion.
With a customer base topping 35 million subscribers, DirecTV knows what it means to be No. 2, as well. The company remains the second-largest pay TV provider in the U.S.
Posted in Announcements, Mergers And Acquisitions, Mobile Networks, News, Wireless Carriers