Archive | Android

Google Playing a Sweet Tune As Major Competition Looms Large

Google Playing a Sweet Tune As Major Competition Looms LargeIn one week’s time, Apple Music will be up and streaming.

But Google isn’t standing by and letting Apple enter the streaming music market without as much formidable competition as possible.

This week, Google took a step that could be an attractive alternative to some music fans considering a subscription to Apple Music.

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Posted in Android, Announcements, iOS, Mobile Music, News, Platforms0 Comments

Ahead of iOS 9 Unveiling, comScore Says iOS is Weakening Android’s Domestic Dominance

Ahead of iOS 9 Unveiling, comScore Says iOS is Weakening Android's Domestic DominanceJust as Apple prepares to unveil iOS 9 today for the kick-off of WWDC 2015, comScore is out with a new report pointing to the growing smartphone market share enjoyed by iOS in the U.S.

A global leader in digital media analytics, comScore says that in April 2015, Apple ranked as the top smartphone manufacturer with 43.1 percent OEM market share.
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Google’s Android TV Could Turn Any App into a Channel

Google’s Android TV Could Turn Any App into a Channel

The line between traditional TV and online sources of programming is getting thinner and thinner.

Soon it may be gone entirely, if Google has its way. The company has a new plan.

“Publishers of internet video apps can now add linear channels of programming to the company’s Android TV platform, where these channels are going to be available in the same program grid also used to navigate broadcast TV networks,” notes Janko Roettgers in a recent story for Variety.

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Who Engages with Notifications the Most? It’s Android Users, by a 2-1 Margin

Who Engages with Notifications the Most It's Android Users, by a 2-1 MarginWhose users — iOS or Android — engage the most? Turns out it’s Android customers by a 2-1 margin.

Urban Airship, a leading mobile engagement platform, just released its second “Mobile Engagement Benchmarks” report, which confirms this. The report analyzes notification engagement rates for both Android and iOS apps.

Interestingly, medium-performing Android apps have an average notification engagement rate of 20 percent versus 8 percent on iOS.

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Posted in Android, Announcements, iOS, Marketing Strategy, Mobile Analytics, News, Platforms, Smartphones2 Comments

Adblock Plus Announces New Adblock Browser for Android

Adblock Plus Announces new Adblock Browser for AndroidCyber security is a big issue these days in the mobile device industry, as cyber attacks, malware and malvertising continue to increase. To that end, Adblock Plus recently announced on their blog that they have a new, complete mobile ad blocking solution combined with an excellent browser, and that users can opt-in to start trying it.

Named Adblock Browser, it’s said to automatically block annoying ads on any Android smartphone, as well as keep the user safer from malware threats and give them more control of their browsing activities.

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Apple Core of Google Mobile Ad Biz Revenue, But Seeds of Trouble Appear

Apple Core of Google Mobile Ad Biz Revenue, But Seeds of Trouble AppearWhile it’s true that Apple and Google are often competitors, the companies also have working relationships that pay dividends for both.

These “frenemies,” for instance, enjoy a mobile ad alliance that appears to be working quite well, according to a recent and altogether fascinating AppleInsider post.

“Despite the ever-increasing competition between Google and Apple, iOS remains an exceptionally important advertising platform for the search giant, with one Wall Street estimate attributing as much as three-quarters of Google’s mobile ad revenue to users of Apple’s devices,” according to the story. “Of the $11.8 billion in mobile search revenue Google booked in 2014, 75 percent — nearly $9 billion — came from iOS.”

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Supercuts’ New Mobile Features Make You ‘Ready to Go’

Supercuts New Mobile Features Make You Ready to GoThe folks at Supercuts have made some new upgrades to their online presence in addition to creating a mobile app. The new features now let customers make appointments online and to check-in upon arrival. The app even allows customers to manage same day service.

Along with the check-in option, Supercuts, like some other popular hair salons, has added a hot towel treatment.

“Supercuts has introduced a new complimentary Hot Towel Refresher as a finishing touch to every haircut,” the company says. “At the end of each cut, an expert Supercuts stylist uses a hot towel infused with soothing tea-tree oil to wipe away hairs from the guest’s hairline and neck so guests feel clean and ready to go.”

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