Mobile is taking over. Not just videos. Not just social media. But for dealing with email, too. According to recent stats, more than four in 10 UK smartphone owners now open their email via mobile.
According to research by Movable Ink, which monitored activity on its own platform, 71 percent of total email opens in the UK during Q1 2015 took place on mobile.
Smartphones, naturally, were the largest contributors to the total, with a 42 percent share.
Posted in Marketing Strategy, News, Platforms, Technology
In what will likely be a pleasant surprise to iDevice owners with a penchant for Amazon cloud storage, the online commercial giant is out with a new iOS client for, you guessed it, Cloud Drive.
Promising easy access to all of the documents, spreadsheets, music, photos and videos stored in Cloud Drive, iPhone and iPad users can now do all of that and more through one little app, which you can check out here.
Posted in Announcements, News, Platforms, Technology
The following is a guest contributed post by Marco Veremis, CEO of Upstream.
Internet.org, Facebook’s latest effort to provide Internet to consumers around the world lacking connectivity, has seen various highs and lows since its launch. Although the services acquired over 800,000 users in India, concerns around net neutrality issues have been prominent. Because of this, many companies are reconsidering their partnership with Internet.org, meaning their content may no longer be accessible as-is to developing markets. Despite this, consumers in these regions such as India and Africa will continue to look for localized mobile content. This presents a huge opportunity for network operators to step in.
Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Devices, Mobile Marketing, News, Opinion, Platforms, Resources, Technology
There’s a new firm in the marketplace catering exclusively to the plastic surgery industry.
According to an announcement shared with MMW, Plastic Surgery Marketing Ninja “serves as the ultimate resource for plastic surgeons who are very excited about gaining online exposure.”
Services include a broad range of blogging, website development, search engine optimization, social media, and article writing services.
Posted in Announcements, Marketing Strategy, Mobile Devices, News, Platforms, Smartphones, Technology
On Monday, the team at GoPro announced the launch of HERO4 Session, the “smallest, lightest, most convenient GoPro yet.”
What’s the big deal about something so small?
It’s a pretty sweet device, say those who have check it out. It even serves up wireless connectivity to the iPhone.
Posted in Announcements, Mobile Devices, News, Platforms, Smartphones, Technology
ListTrac, which calls itself the “Google Analytics for real estate listings,” has just announced its revenue model deemed a breakthrough for the real estate industry.
We’re told that it allows, for the first time, a method for real estate professionals to monetize their own listing content as it’s distributed across the Internet.
“Just as musicians are compensated each time their song is played on the Internet, ListTrac wants real estate professionals to be rewarded every time their listing is viewed on the Internet,” said Trent Gardner, CEO of ListTrac.
Posted in Announcements, Mobile Devices, News, Platforms, Technology
Want to check ad campaigns on the fly? Make changes?
Twitter wants to go there — and help you get there, too.
Twitter just added a pretty cool new feature to its mobile apps: the ability to monitor and adjust ad campaigns while people are on the go — via their smartphones.
As reported at The Next Web, “many users are seeing a new graph icon on their profiles on the iOS and Android apps.”
Posted in Marketing Strategy, Mobile Social, News, Technology