Moovweb, a self-proclaimed pioneer in powering engaging mobile experiences for the world’s leading brands, has just introduced MoovCheckout, the industry’s “only solution” that enables businesses to directly control and optimize checkout flow and reduce shopping cart abandonment- radically increasing conversion rates. This uses the practices of e-commerce usability and integrates rich checkout analytics in one easy solution.
According to a company demo, MoovCheckout allows marketers to make informed decisions based on actionable insights and benchmarks to increase mobile conversion rates by as much as 25%.
Posted in Announcements, Mobile Commerce, Mobile Payments, News, Platforms
Making a purchase or other payment is not like it used to be.
These days, cash and credit cards aren’t the necessities they once were because alternative-payment options are just a tap or two away on a mobile device through apps such as Google Wallet, Apple Pay, Square, Levelup, Kash and PayPal.
But just how secure are those mobile-payment apps and who makes sure that the companies behind them are doing all they can to keep your personal data safe?
Posted in Announcements, Mobile Apps, Mobile Commerce, Mobile Devices, Mobile Payments, News
XIUS, a leader in innovative, revenue-generating solutions for mobile operators, banks, and financial institutions worldwide, announced the award of its patent in Near Field Communication (NFC) technology.
The patent was filed in February 2010 and was awarded by the US Patent Trademark Office this July.
As people put more trust in the use of mobile phones for payment, mobile wallets are creating new market opportunities. XIUS mobile payments solution is powered by NFC and other technologies. The solution taps into the existing mobile ecosystem and extends banking services to the unbanked and under-banked segments of the population that banks are otherwise challenged to penetrate.
Posted in Announcements, Marketing Strategy, Mobile Devices, Mobile Payments, Mobile Websites, Near Field Communication, News, NFC, Platforms, Technology
Consumer electronics giant Samsung is ready to combat Apple head-on in the fast-growing mobile payments market.
Ahead of the weekend, the South Korean tech behemoth said that Samsung Pay, “a secure and easy-to-use mobile payment service that can be used to make purchases nearly everywhere cards are accepted,” will launch this week in Korea and next month in several new global markets, including the U.S.
On September 28, Samsung will launch the service in the U.K., Spain and China.
Posted in Mobile Payments
This week, Apple made it clear (as if it wasn’t already clear) that NFC technology is a high priority for the company both now and in the future.
On Wednesday, news emerged that Apple has now joined the NFC Forum as a “sponsor member.”
“The top tier of NFC Forum membership, sponsor membership, entitles an organization to a seat on the NFC Forum board of directors, the association’s governing body,” NFC Forum director Paula Hunter said in a statement. “We are delighted to welcome Apple to our board of directors as an NFC Forum sponsor member.”
Posted in Marketing Strategy, Mobile Advertising, Mobile Commerce, Mobile Payments
American Express on Monday announced that it is the first major Corporate Card portfolio activated for Apple Pay.
What does that mean? This development allows Card Members to pay on the go with compatible Apple devices.
As of this writing, the mobile payment option is available for eligible U.S. Corporate Cards.
Posted in Announcements, Mobile Devices, Mobile Payments, News, Platforms
Cachet Financial Solutions, a provider of cloud-based SaaS (Software as a Service) mobile money technologies, has a new offering about which MMW was briefed on Tuesday.
The company is moving ahead with a so-called “express” version of its Select Mobile Deposit.
The end result, we’re told, will be the ability to provide smaller banks and credit unions across the U.S. with “an affordable, market-ready mobile deposit solution to offer their customers and members.”
Posted in Announcements, Mobile Payments, News, Platforms, Technology