Canalys: Mobile App Downloads Accelerating in Early 2013

Mobile app downloads haven’t slowed much since the flurry of downloads we saw at the close of 2012. In fact, the latest data from Canalys shows that app downloads climbed 11% in Q1 of 2013 (vs. Q4 of 2012).

According to published reports Monday, the world’s four leading app stores generated $2.2 billion in total revenue from 13.4 billion downloads in the first quarter of 2013.

The App Interrogator research found that Apple’s App Store, Google Play, Windows Phone Store and BlackBerry World enjoyed a 9 percent increase in direct revenue from paid apps, in-app purchases and subscriptions compared to the previous quarter. This was slightly below the 11 percent growth in downloads.

Although Google and Apple continue to dominate the mobile landscape, Apple’s App Store managed to secure the largest indexed proportion of revenue (74%) in the first quarter of this year. Google Play, however, captured a majority (51%) of all app downloads.

“Apple’s App Store and Google Play remain the heavyweights in the app store world. In comparison, BlackBerry World and the Windows Phone Store remain distant challengers today, though they still should not be ignored,” Canalys senior analyst Tim Shepherd says.

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