On Friday, AT&T and mobile social games company ngmoco announced a new partnership agreement. According to the nature and structure of the partnership, AT&T will bring the Mobage social gaming platform to AT&T customers.
Mobage will serve as a “hub” for AT&T Android users to discover and play games, as well as connect and communicate with other players around the world.
The move is another clear indication of AT&T’s desire to embrace the social mobile gaming realm, as the potential rewards are far too lucrative to ignore.
“Games are consistently among the most popular entertainment apps for smartphones,” said Ted Woodbery, vice president, Wireless Data, Voice and Ancillary Services, AT&T Mobility and Consumer Markets. “We are pleased to be the first U.S. wireless carrier to work with ngmoco and look forward to giving our Android customers access to the rich Mobage gaming catalog later this year.”
“AT&T has been a leader in the smartphone revolution in many ways,” adds Neil Young, CEO, ngmoco. “We are delighted to bring Mobage to the massive group of Android users on the network.”
Naturally, AT&T customers will be able to find the Mobage app on Android Market.