The “Apple” doesn’t fall far from the tree.
Pun intended.
As with previous generations of Apple’s hugely popular smartphone, the iPhone 4 has similarly experienced huge initial sales success.
On Monday, the Cupertino-based tech giant announced that 1,700,000 iPhone 4s were sold in just the first three days of the device’s release.
That figure, however, takes into account hundreds of thousands of phones sold during the preorder process.
In the official statement from Apple, company chief Steve Jobs called the iPhone 4 launch “the most successful product launch in Apple’s history.”
The first generation iPhone (released in the summer of 2007) didn’t breach the one million sales level for nearly three months. In 2009, Apple only sold one million iPhone 3GSes after a full month. It even took 28 days for the iPad to reach seven-figures in units sold. Compared to other product roll-outs, Jobs certainly isn’t exaggerating when he points to the relatively astonishing early sales success of the iPhone 4.
Piper Jaffray’s Gene Munster, who predicted first weekend sales to total between 1 to 1.5 million, surveyed hundreds of iPhone 4 buyers and discovered that better than three-quarters were upgrading from previous iPhone models they owned.